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Cash & Culture : Underground #1

Student - Audencia School of Management

The words Eat – Sleep – Rave – Repeat” are repeated often by hardcore fans of EDM. That’s why we know of raves and rave parties – musical parties where people can immerse themselves in Techno music, and are free to dance, drink, smoke and in some cases do drugs.

But today on Cash and Culture, we concentrate on the positive side of rave – today is for the Fans of EDM.

Ultra Music Festival (UMF) is considered the longest-running European music festival, operating for the past 20 years. The number of people coming to their parties is increasing exponentially. UMF is closely followed in popularity by Tomorrowland, which is held once a year in Belgium.

The number of tickets sold for the most recent Tomorrowland event reached a staggering 360.000 !

The underground movement was born after World War II when inspired poets, artists and philosophers of the existentialist movement gathered around Jean Paul Sartre and Albert Camus. The underground culture was the free-thinking and expressive socialism of artists and dreamers attempting to re-think society. Underground events, such as rave parties are illegal, often hidden, in isolated places (in the mountains, in the countryside…). However, have the rave parties and underground culture created a counter-culture to re-think society? Here is the raver’s paradox.

How can underground culture struggle if it is hidden from the public and government? How are rave parties financed if they are illegal and not tolerated by the government? We investigated this issue by dropping in to a rave party recently near Nantes, organized by Multison 44.

During this programme we focus on both the PLUR Spirit of Rave Culture (Peace, Love, Unity, & Respect), and the economic viability of such an event. We dive into the spirit and politics of ravers, as well as the way in which events that are still considered illegal in many regions can sustain themselves.